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The Chick 'n' Dip Exchange

A guest picking dips at The Chick 'n' Dip Exchange

The Idea

Domino’s wanted 18-25 year olds — who love a taste of adventure, without breaking the bank — to get excited about the launch of CHICK ‘N’ DIP in the UK.

We found out that 77% of Brits admit to having spare foreign currency rattling around in their drawers after their travels that never gets put to use.

So… we launched with THE CHICK ‘N’ DIP EXCHANGE.

A bureau de chicken, where you can swap tender for tenders.

Got Mexican Peso?

Try our Mexicana.

Got a loose Yen?

Dip into some Teriyaki.

Every penny of spare loose change was donated to Teenage Cancer Trust.